EMAIL MARKETING
Stay in your audience's inbox and on their minds
Email is one of the most direct ways to stay connected with people who already care about your business. I'll write, design, and send your campaigns so your list stays warm.
EMAIL MARKETING
Done for you, with your voice
Good email marketing doesn't sound like marketing — it sounds like you. I'll learn your voice, your business, and your audience so every email feels personal and on-brand. You share the updates, offers, or topics worth covering, and I'll take care of the rest.
We plan together
Each month we'll align on what's worth sending — upcoming promotions, seasonal topics, business updates, or simply staying connected with your list.
1
I write & design it
Copywriting, design, and targeting — all handled. You review and approve before anything hits an inbox.
2
I send & report
I schedule and send your campaigns, then report back on what's working so we can keep improving over time.
3
PACKAGES & PRICING
Find the right fit for your business
$600
For businesses who want to maintain a steady rhythm of communication with their audience
CONSISTENCY
CAD/month
◼ 1–2 emails per month
◼ Copywriting & design
◼ Segmentation (basic targeting)
◼ Scheduling
◼ Basic reporting
$1,000
For businesses who want to build momentum and show up with more intention
VISIBILITY
CAD/month
◼ 3–4 emails per month
◼ Copywriting & design
◼ Segmentation (basic targeting)
◼ Scheduling
◼ Monthly reporting with insights & recommendations
MOST POPULAR
$1,500
For businesses who want to turn their content and campaigns into a cohesive growth system
COMMUNITY
CAD/month
◼ 5–6 emails per month
◼ Copywriting & design
◼ Segmentation (advanced targeting)
◼ Scheduling
◼ Monthly reporting with insights & recommendations
Looking to set up a welcome series or nurture campaign? These are offered as one-time projects, with pricing based on scope. Feel free to reach out to me at vanessa@vanessaburrowsmarketing.com to explore what that could look like.
A FEW IMPORTANT DETAILS
Good to know before we get started
These notes cover how the work is structured and what to expect day to day.
Flexible packages
Packages are designed as a starting point and can be tailored to fit your business needs. If you're looking for something slightly different, feel free to reach out and we can explore what makes the most sense.
A note on platform-specific content
Up to ~10% of content may use platform-specific features (e.g., trending audio, polls) that require manual posting rather than scheduled publishing. Stories are generally planned in advance and used to support your overall content. If you'd like more real-time or day-to-day updates, I can provide guidance or prompts for your team to post directly.
How scheduling works
All ongoing work is organized on a calendar-month basis (e.g., April 1–30) with a signed contract due by the 10th of the month prior (i.e. April 10 for management in May). This keeps planning, reporting, and deliverables clear and consistent for both of us.
Real-time content
Planned content is the foundation, but the most engaging accounts usually have a mix of both. If you're comfortable sharing in-the-moment glimpses of your day — a quick photo before a client call, a behind-the-scenes moment at the shop — that's encouraged. We'll align on what fits your brand before you start, and I'll give feedback along the way.
Communication & feedback
Communication and feedback are typically handled during regular working hours (9–5 ET), with responses typically within 1–3 business days. Packages include a reasonable number of revisions (typically 1–2 rounds) to ensure everything feels aligned.
A note on results
While strategy and consistency are key, results will vary based on factors such as audience, industry, and overall marketing efforts.
Deposit required
A 50% deposit is required at the time of signing to secure your project and begin work. The remaining balance is due according to the terms outlined in your agreement.
NOT CURRENTLY SUPPORTED (BUT CAN WORK ALONGSIDE)
Email platform setup
Email list hygiene
Advanced email automations
Formal A/B testing frameworks
Complex CRM integrations
SMS marketing
Advanced deliverability troubleshooting